Marketing Organizational Design
We work with our clients to assess and design modern marketing organizations and structures.
We evaluate and assess marketing teams and organizational structures to ensure the function is set up structurally to deliver modern marketing that drives performance and results. We believe helping define (with our clients) what sits within the marketing function and what doesn’t, is one of the most important aspects of the work we do.
The discipline of marketing today encompasses a wide range of responsibilities and channels. Very few marketers can be expert in them all, and no one marketing organization looks the same. We are known for bringing our clients additional value as it relates to how to best structure their marketing offering for success, as we have spent the past two decades working across hundreds of marketing organizational structures within a range of industries and verticals.